Competition: ULI Hines Urban Design Competition - Minneapolis 
Date: January 2013
Duration: 3 weeks
Team: Aly Andrews, Matthew Ritsema, Hannah Hunt Moeller, Michael Senkow, Cassie DeWitt
Tools: Rhino, Illustrator, Photoshop, InDesign

Hines 2013 Design Board
Hines 2013 Design Board

THE HUB is the new live, work, play zone for Generation Y in the heart of Downtown East Minneapolis. With great live/work locations, a strong multi-modal transportation network, and entertainment to boot - there is always something to do here and best of all you do not need a car to get to any of it. Three primary zones activate the district. Closest to the Viking Stadium is the large public plaza for game day events and ample offseason uses including an outdoor concert venue and farmer's market. This zone is activated at ground level with commercial retail, restaurants, and cafe patios facing the stadium. Above, residential towers extend upward. Secondly, the historic Armory building is revitalized as a walk-through ground level cafe, retail, and markets. The top levels serve as event space and speaking venue. Adjacent, the office park for technology start-ups and innovation provides space for young professionals. The entire area has wireless internet to facilitate tech business. Throughout, extended sidewalks, ground level cafes, and designated bike routes encourage low-impact transportation and amplify street life.

Sustainable Landscape: Environmental ecology is a priority in this district. Green roofs are used throughout the site for runoff reduction, energy savings, improved air quality, and enhanced aesthetics. Storm water runoff is filtered through low-impact design features such as tree box filters to help reduce runoff volume and remove pollutants before water returns to the water table.

Healthy Living: Live/work units, assisted living, studio apartments, and brownstone townhomes provide a variety options for the diversity of residents. Walkable streets and expanded bike corridors enable ease of access to public markets, ground floor shops and restaurants, and affordable grocers. In addition to sustainable benefits, the trees act as a buffer for pedestrians to protect them from wind, provide shade, and act as a barrier between pedestrian zones and bicycle routes. These designated bike routes shielded from moving automobile traffic as well as the ample bicycle parking locations help to encourage biking as a primary mode of transportation.

Technology Hub: The Hub provides entrepreneurial incentives to young technology start ups. Ample office space and live/work units invite recent graduates and young professionals to enjoy urban living in close proximity to other techies.

Connected Community: This unique district is a hub in itself and also benefits from its proximity to urban nodes of Minneapolis. The major transit station connects bus and bike route that link to the historic riverfront and downtown city center. Light-rail lines connect The Hub to downtown, university campus, and the airport.